Certified Smash Est. 2019

The Win-Dow

The Win-Dow Cheeseburger
Venice, Los Angeles, CA · 12 sources scored · Confidence: High
📍 425 Rose Ave, Los Angeles, CA 90291

LA's value smash champion — under $5 and the 2025 LAist Tournament of Cheeseburgers people's choice winner. Six locations, consistent formula, strong editorial backing from both Time Out and The Infatuation.

Smashburger Venice Value Burger Griddled Onions Martin's Potato Roll
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Smash Score
84 SMASH
SCORE
✅ Certified Smash
12 Sources
Scored Inputs
High
Confidence
Last calculated April 2026
Algorithm v1.1

Representative photography. Actual appearance may vary.

COMPETITION RECORD
2025
LAist Tournament of Cheeseburgers
LAist Tournament of Cheeseburgers · Won the public vote at the LAist Tournament of Cheeseburgers 2025, a bracket-style competition pitting LA's most-loved burger spots against each other.
The Story

Los Angeles' Value Smash Champion
Under five dollars, overachieving hard.

The Win-Dow started as a walk-up window at American Beauty, a Venice steakhouse, when restaurateurs Paul Hibler and Jeff Goodman — the team behind The Tasting Kitchen and Superba Food + Bread — decided to do one thing with obsessive focus: a hand-smashed burger for under five dollars. Opened in April 2019, the Venice original sparked enough demand that Win-Dow now has six locations across Los Angeles, Long Beach, and Santa Barbara, with Santa Monica on the way.

The formula is stripped to essentials: hand-smashed beef patty with griddled onions, American cheese, pickles, and house sauce on a Martin's potato roll for $4.35 (single) or $7.50 (double). The restraint is the point — no gimmicks, just execution. Time Out awarded the Silver Lake location a rare 5/5 stars and called it 'one of the best, most affordable smashburgers in town.' The public agreed: Win-Dow won the 2025 LAist Tournament of Cheeseburgers popular vote.

Score Breakdown

How the 84 Was Calculated

Critics 35% weight
80
Crowd 45% weight
90
Community 10% weight
80
Accolades 10% weight
20
RAW WEIGHTED AVG
79.92
COMPETITION BONUS
+2
SOURCES SCORED
12
Final score formula: 79.92 raw weighted average + +2.00 qualitative boost + +2 competition bonus = 84. The 2-point competition bonus reflects LAist Tournament of Cheeseburgers 2025.
The Burger

The Win-Dow Cheeseburger

🥩
Build
Hand-smashed beef patty cooked on a flat-top
🧀
Cheese
American cheese
🍞
Bun
Martin's potato roll
🥕
Toppings & Sauce
Griddled onions, pickles, house sauce
💵
Price
$4.35 single / $7.50 double
💡
Neighborhood
Venice
🔥
Operation
Full-Service Restaurant
🍔
Established
2019
The Win-Dow's formula is deliberately stripped to essentials: no gimmicks, no specialty sauces beyond the house blend, just execution. The single ($4.35) runs thin for some; the double ($7.50) is the preferred order. The hand-smash technique produces a full-coverage sear that elevates a simple build. Won the 2025 LAist Tournament of Cheeseburgers popular vote on the strength of this formula.
Locations

Find The Win-Dow

⭐ Venice / American Beauty
The Win-Dow
425 Rose Ave, Los Angeles, CA 90291
HoursCheck website
Silver Lake
The Win-Dow
1529 Griffith Park Blvd, Los Angeles, CA 90026
HoursCheck website
Hollywood / Ovation Hollywood
The Win-Dow
6801 Hollywood Blvd, Los Angeles, CA 90028
HoursCheck website
Belmont Shore
The Win-Dow
4600 2nd St, Long Beach, CA 90803
HoursCheck website
Beverly Grove / The Grove
The Win-Dow
189 The Grove Dr, Los Angeles, CA 90036
HoursCheck website
Downtown Santa Barbara
The Win-Dow
701 Chapala St, Santa Barbara, CA 93101
HoursCheck website
Santa Monica
The Win-Dow
Santa Monica, CA
HoursCheck website
What Critics & Diners Say

Review Excerpts

"

One of the best, most affordable smashburgers in town.

Time Out Los Angeles
"

The Win-Dow Burgers won the LAist Tournament of Cheeseburgers championship.

LAist
"

A tiny takeout window doing straightforward, no-frills smash patties cooked on a flat-top with onions, American cheese, pickles, and house sauce on a Martin's potato roll — all for under $5.

The Infatuation LA
"

The price and consistency across multiple LA locations make it one of the most reliable smash experiences in the city.

Time Out Los Angeles — Best Smashburgers
"

Whether you call it 'smashburger-adjacent' or the real deal, the price and consistency keep it in the conversation.

The Infatuation LA — Best Smashburgers
"

While there are better smashburgers in LA, the price and consistency make it worth a stop.

The Infatuation LA — The Grove Review
Accolades & List Inclusions

The Record

🏆
#1 LAist Tournament of Cheeseburgers — People's Choice Winner
2025 · Won the public vote in the bracket-style competition
📋
#3 Time Out LA — Best Smashburgers in Los Angeles
2025 · #3 ranking from a major publication's dedicated smashburger guide
📋
#8 The Infatuation LA — Best Smashburgers in Los Angeles
2025 · #8 ranking; 'smashburger-adjacent' language noted
📋
The Infatuation LA — 20 Best Burgers in LA
2026 · Confirmed listed; exact rank not confirmed
📋
#23 Time Out LA — Best Burgers in Los Angeles
2025 · Included in broader best burgers guide
Our Assessment

Strengths & Caveats

✓ Strengths
Won the 2025 LAist Tournament of Cheeseburgers public vote — strong crowd validation in a competitive LA field
Ranked #3 on Time Out LA's smashburger list; Silver Lake location received a rare 5/5 stars from Time Out
Under-$5 single patty is a consistent differentiator — the most cited attribute across all reviews in an expensive city
Six-plus locations across LA, Long Beach, and Santa Barbara with consistent formula execution
Founded by Paul Hibler and Jeff Goodman, respected restaurateurs behind The Tasting Kitchen and Superba Food + Bread
Featured across five separate Infatuation pieces and three Time Out pieces — broadest editorial coverage breadth of any LA smash restaurant in the index
⚠ Caveats
The Infatuation used 'smashburger-adjacent' language — technique authenticity has been mildly questioned
The Grove location review noted 'better smashburgers exist elsewhere in LA'
Ranked #8 (not top tier) on The Infatuation's smashburger-specific list despite strong Time Out placement
Multi-location expansion (6+ locations) introduces consistency variance across sites
Single patty at $4.35 runs thin — double at $7.50 is the recommended order