Solid SmashEst. 2020

Pete's Pub on Brady

Double Simple Smash Burger
Brady Street / Lower East Side, Milwaukee, WI·6 sources scored·Confidence: Medium-High
📍 1234 E. Brady St., Milwaukee, WI 53202·📞 (414) 312-7457

Brady Street's hometown smash burger, from the neighborhood pub that's been feeding East Siders since 2020. The $5 happy-hour smash alone is worth the trip. Two 1/3 lb. smashed beef patties with extra sharp American cheese, choice of raw or fried onions, Roma tomato, and lettuce on a soft brioche bun. Served with choice of house chips, hand-cut fries, or coleslaw. Available as a single, double, or triple.

SmashburgerBrady StreetPub BurgerHappy Hour
Visit Website
Smash Score
77SMASH
SCORE
👍 Solid Smash
6 Sources
Scored Inputs
Medium-High
Confidence
Last calculated May 2026
Algorithm v1.1

Photography sourced from Pete's Pub social media.

The Story

Brady Street's Neighborhood Smash.
Pub food with real burger pull.

Pete's Pub on Brady opened in the spring of 2020, debuting with limited carry-out during the early months of the COVID-19 pandemic in the former Brady Street Hardware building — a spot previously home to Harry's bar. Named for and owned by Pete Marshall, a Brady Street veteran who formerly ran Jack's American Pub, the pub quickly grew into one of the neighborhood's most beloved spots for elevated bar food and late-night eats. The Simple Smash Burger — available as a $5 happy-hour single on weekdays — became a Brady Street institution almost immediately.

Pete's smash is a study in simplicity: two 1/3 lb. smashed patties, extra sharp American cheese, a choice of raw or fried onions, Roma tomato, and lettuce on a soft brioche bun. The Hulk! Smash Burger layers on pork belly, fried egg, pickle chips, and Brady Street burger sauce for a more loaded experience. OnMilwaukee's Lori Fredrich reviewed the Double Simple Smash in 2020 and found strong potential; by 2025, Milwaukee Record was calling Pete's the pinnacle of Brady Street bar eats — a strong signal that the kitchen has lived up to its early promise.

Context Note

Pete's Pub on Brady is first and foremost a Brady Street neighborhood pub and late-night bar, so this score evaluates the Double Simple Smash Burger specifically rather than the full bar program. 6 scored sources: 1 Tier 1 (OnMilwaukee Burger Trail), 2 Tier 1.5 (Milwaukee Record, FOX6), 3 Tier 3 (Google, TripAdvisor, Restaurant Guru). TripAdvisor has only 5 reviews — low sample size. No Tier 2 community sources found. Medium-high confidence per 6–7 sources / 1 T1 threshold.

Score Breakdown

Why It Scores 77

Critics 35% weight
77
Crowd 45% weight
88
Community 10% weight
76
Accolades 10% weight
0
RAW WEIGHTED AVG
76.12
COMPETITION BONUS
+0
QUALITY BOOST
+0.75

Final score formula: 76.12 raw weighted average + +0.75 qualitative boost + +0 competition bonus = 77.

The Burger

Double Simple Smash Burger

🥩
Build
Two 1/3 lb. smashed beef patties
🧀
Cheese
Extra sharp American cheese
🍞
Bun
Soft brioche bun
🥕
Toppings & Sauce
Raw or fried onions, Roma tomato, lettuce
💵
Price
~$17.00 double
💡
Neighborhood
Brady Street / Lower East Side
🔥
Operation
Neighborhood pub and bar
🍔
Established
2020
The Double Simple Smash is the cornerstone of Pete's burger program — pure smash technique, extra sharp American cheese, and fresh toppings on a sweet brioche bun. OnMilwaukee's Lori Fredrich reviewed the double in October 2020, noting the potential for greatness while flagging an untoasted bun. By 2025, Milwaukee Record had declared Pete's the pinnacle of Brady Street bar eats. The legendary weekday happy hour deal ($5 single smash) has made Pete's the East Side's most accessible smash burger since opening.
Locations

Find Pete's Pub on Brady

⭐ Brady Street / Lower East Side
Pete's Pub on Brady
1234 E. Brady St.
Milwaukee, WI 53202
(414) 312-7457
Kitchen Monday11am-11pm
Kitchen Tuesday11am-11pm
Kitchen Wednesday11am-11pm
Kitchen Thursday11am-11pm
Kitchen Friday11am-12am
Kitchen Saturday10am-12am
Kitchen Sunday10am-11pm
Bar Monday11am-2am
Bar Tuesday11am-2am
Bar Wednesday11am-2am
Bar Thursday11am-2am
Bar Friday11am-2:30am
Bar Saturday10am-2:30am
Bar Sunday10am-2am
What Critics & Diners Say

Review Excerpts

"

Pete's Pub stands head and shoulders above its bar and grill brethren on one of Milwaukee's best-known and most food-laden streets.

Milwaukee Record
"

With just a few tweaks, Pete's Simple Double Smash Burger has the potential to be one for the books.

OnMilwaukee
"

Pete's Pub [listed among] the best smash burger destinations in Milwaukee alongside Archie's Flat Top and City Lights Brewing Co.

FOX6 Milwaukee
"

This location delivers a solid menu for simple smash burgers, chicken sandwiches, and curds. Really good ingredients; crunchy, crispy, and fresh!

Google Reviews
"

The Hulk Smash Burger is a must-try. The smash burgers feature great ingredients.

Restaurant Guru
"

Salad and burger were top-notch.

TripAdvisor
"

The brioche buns are sturdier than some and offer a pleasantly sweet flavor and nice loft, providing a good bun-to-meat ratio.

OnMilwaukee
"

Burger was awesome. Other food also hit the spot.

Restaurant Guru
Accolades & List Inclusions

The Record

📋
Best Smash Burgers in Milwaukee — Top 5
2023 · FOX6 Milwaukee · Listed as one of five best smash burger destinations in Milwaukee in a FOX6 segment featuring OnMilwaukee Senior Writer Molly Snyder. Other spots included: Archie's Flat Top, City Lights Brewing Co., Fuel on 5th, District Fore.
📋
On the Burger Trail — Featured Restaurant
2020 · OnMilwaukee · Featured in OnMilwaukee's 'On the Burger Trail' series by Senior Food Writer Lori Fredrich. Review was mixed-positive with a specific critique of the untoasted bun.
Our Assessment

Strengths & Caveats

✓ Strengths
Declared 'pinnacle of Brady Street bar eats' by Milwaukee Record in 2025
Listed among Milwaukee's top 5 smash burger destinations by FOX6 Milwaukee
Featured in OnMilwaukee's 'On the Burger Trail' series by Senior Food Writer Lori Fredrich
Legendary $5 weekday happy hour smash burger (2–6pm, single patty) — most affordable quality smash in the city
Simple, high-quality ingredients — extra sharp American cheese, fresh produce, brioche bun
Strong Google rating (4.6/5 across 473+ reviews) with consistent praise for food quality
Elevated bar food in a neighborhood pub setting — 'raises the bar for Brady Street bar eats'
Hulk! Smash Burger with pork belly and fried egg described as a 'must-try' by multiple reviewers
⚠ Caveats
Early OnMilwaukee Burger Trail review (2020) cited untoasted bun as a specific flaw — unclear if addressed since
Very limited TripAdvisor presence (only 5 reviews) limits cross-platform confidence
No Yelp rating confirmed (403 errors on all fetch attempts; 97 reviews exist but star rating unverified)
No competition wins or major food award recognitions found as of May 2026
General pub setting means burgers compete for attention with wings, sandwiches, and specials — not a dedicated burger concept